What are the hidden interests?

When creating ad campaigns, we typically look for niche, non-obvious interests to target that bring together ideal customers and are not commonly used by competitors. Such keywords provide a cost advantage. Finding interests, brand names, and various channels often determines the success of a campaign, but it is a time-consuming and tedious process. Facebook only suggests the first few related topics when creating campaigns and selecting interests, but this is not the complete list it keeps. That’s why we built a simple tool to help you discover non-obvious topics to target.